I follow a simple, user-centered framework when crafting experiences.
user feedback, data analysis, stakeholder workshops, etc.
In this phase, I better understand and clarify what obstacles exist. I empathize by gathering information from the end-users and stakeholders through workshops, surveys, and interviews. I then analyze the information gathered and define the problem and key performance indicators.
brainstorm and sketch, user flows, wireframes, etc.
In this phase, I explore solutions by ideating and prototyping. I visualize by brainstorming possible solutions and begin to outline the user flow. I then design a wireframe to evaluate and refine the solution.
UI handoff, accessibility review, responsiveness review, etc.
In this phase, I collaborate with programmers to develop and implement the solution. I ensure a successful UI handoff and continue to partner on accessibility and responsiveness reviews.
user acceptance testing, usability testing, documentation and training, etc.
In this phase, I continue to partner with programmers, and marketers to deploy and test the solution. We ensure a successful deployment by performing user acceptance testing (UAT) and usability testing (UT). I also deliver documentation and user training as necessary.