Zachary Friedman's Portfolio

Design Framework

Eyeglasses on top of a black notebook beside a clear glass mug. Photo by Cassie Boca on Unsplash

I follow a simple, user-centered framework when crafting experiences.

Discovery

user feedback, data analysis, stakeholder workshops, etc.

In this phase, I better understand and clarify what obstacles exist. I empathize by gathering information from the end-users and stakeholders through workshops, surveys, and interviews. I then analyze the information gathered and define the problem and key performance indicators.

Design

brainstorm and sketch, user flows, wireframes, etc.

In this phase, I explore solutions by ideating and prototyping. I visualize by brainstorming possible solutions and begin to outline the user flow. I then design a wireframe to evaluate and refine the solution.

Development

UI handoff, accessibility review, responsiveness review, etc.

In this phase, I collaborate with programmers to develop and implement the solution. I ensure a successful UI handoff and continue to partner on accessibility and responsiveness reviews.

Deployment

user acceptance testing, usability testing, documentation and training, etc.

In this phase, I continue to partner with programmers, and marketers to deploy and test the solution. We ensure a successful deployment by performing user acceptance testing (UAT) and usability testing (UT). I also deliver documentation and user training as necessary.

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